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苹果CEO库克:平板电脑可以继续增长

编辑:admin 2014-07-23 13:54:38 浏览:692  来源:元器件交易网

  元器件交易网讯  7月23日消息,据外媒报道,尽管iPad销售额连续第二个季度低于分析师预测,苹果CEO库克表示,平板电脑可以继续增长。

  库克指出,虽然苹果已经在商业领域占76%的市场份额,平板电脑企业使用量仍远低于台式电脑。

  当然库克指出,苹果与IBM最近的交易为增加企业市场份额提供了机会,IBM的销量及其能力将为iPad创造业务应用设计。

  iPad的销量在新兴市场一直增长强劲,在上个季度在中国、印度和中东超过50%,但在成熟的市场速度在放缓。

  库克表示,“在美国等发达国家,市场显然疲软。”

  苹果上一季度售出1330万台iPad,较去年同期下降9%,比上季度降19%——iPad销量已经疲软。

  上个季度的销售额符合苹果的预期,但库克承认这再次低于一些分析师的预期。

  库克指出,即使增长放缓,平板电脑在未来几年仍有望成为比个人电脑市场更大的市场。

  库克表示,“我们仍然觉得平板整体上处于早期,还有很多创新可以引入其中,我们也打算这么做。”

  (元器件交易网董蕾 译)

  外媒原文如下:

  Although iPad sales were below analyst projections for a second straight quarter, Apple CEO Tim Cook says that the tablet can continue to grow, particularly if Apple can increase sales to businesses.

  Cook noted that while Apple has 76 percent market share in the commercial sector, tablets are still far less used inside businesses than laptops.

  “We have to do some more things to get the business side of things moving in a faster trajectory,” Cook said.

  Of course, Cook pointed to Apple’s recent IBM deal as the chance to gain share inside corporations, noting both IBM’s sales force and its ability to create business applications designed for the iPad.

  Sales of the iPad have continued to be strong in emerging markets — growing at greater than 50 percent last quarter in China, India and the Middle East — but have slowed in more mature markets.

  “In the developed countries like the U.S., the market is clearly weaker,” Cook said.

  Apple sold 13.3 million iPads last quarter, a drop of 9 percent from a year ago and 19 percent from the prior quarter — already a weak quarter for iPad sales.

  Last quarter’s sales were in line with Apple’s expectations, but Cook acknowledged they were again less than some analysts had forecast.

  Even with some slowing growth, Cook noted that the tablet market remains on track to become larger than the PC market in the coming years.

  “We still feel the category as a whole is in its early days and there is significant innovation that can be brought to the iPad and we plan on doing that,” Cook said.

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